CDPH Announces Partnership With Tyler Perry to Encourage More Californians to Get Vaccinated 9/23/21
The California Department of Public Health (CDPH) is celebrating its partnership with Tyler Perry to continue educating Californian families about the safety of the COVID-19 vaccines. This is part of the state’s "Let's Get to ImmUnity" public education campaign to educate about the COVID-19 vaccines.
As part of the partnership, CDPH will distribute over the month of September a series of videos created by Tyler Perry Studios covering various frequently asked questions people have around the vaccines’ safety and efficacy across various social media platforms. Topics will include, “How do we know the vaccines are safe?,” “What is mRNA?,” and more.
“What I want to do is give people the facts,” said Tyler Perry. “There’s a lot of misinformation out there, and my hope is that this content will give people the answers they need to make their own decisions based on the truth.”
Public health officials are reminding unvaccinated Californians that the COVID-19 vaccines are effective, safe, free, and provide excellent protection from severe illness, hospitalization, and death - including against the Delta variant.
“The vaccines continue to be our best tool to put an end to this deadly pandemic.” said Dr. Tomás J. Aragón, CDPH Director and State Public Health Officer. “We are excited to partner with Tyler Perry to help communicate the truth to more people – the vaccines are effective, safe, and save lives.”
The "Let's Get to ImmUnity" campaign launched statewide in early February as part of California’s broader Vaccinate ALL 58 effort to educate, motivate, and activate Californians to get vaccinated, with a focus on multicultural and multilingual media outlets. The campaign places additional focus on geographic areas hardest hit by the pandemic.
The Tyler Perry partnership is part of a comprehensive effort to reach California’s African American community.
For more information on the COVID-19 vaccines, including to schedule an appointment, visit VaccinateALL58.com.